Cromford Report: Optimism Emerges for 2026 Home Sales As we head toward 2026, new data from The Cromford Report is giving both buyers and sellers in the Greater Phoenix Metro area something we haven’t seen much of in recent years: optimism. Rising incomes, stabilizing mortgage rates, and improving m

How to Choose the Best Real Estate Agent in Phoenix for 2026 Table of Contents TL;DR Key Takeaways Introduction Assess Experience and Expertise Prioritize Local Market Knowledge Evaluate Communication and Support Check Client Testimonials and Reviews Conduct Interviews and Compare FAQ Section Conclu

If you’ve been dreaming about owning a home but feel shut out by rising costs, strict lending rules, or a so-so credit score, you’re not imagining it; getting approved has been tough. The good news is that it’s starting to change. As a mortgage lender, I’m seeing fundamental, meaningful shifts in ho

Prices Are Down 15% in These Segments: What It Means for Buyers and Sellers. The Greater Phoenix real estate market is shifting again, bringing both new opportunities and challenges for buyers and sellers alike. After months of rate volatility and price fluctuations, recent data is painting a cleare

Across the country, there’s a noticeable divide in today’s housing market. In some areas, buyers are finally gaining leverage for the first time in years. In others, sellers still hold the upper hand. The difference? It all comes down to where you live, and how local inventory, pricing, and buyer de

After years of low inventory and fierce competition in the housing market, the situation is finally starting to shift. For buyers and sellers alike, that’s welcome news. Inventory is on the rise across the country, offering more choices and a slightly more balanced market, but the pace of change dep

A Tale of Two Housing Markets: What Today’s Shift Means for Buyers and Sellers For a while, it felt like sellers held all the cards. Homes were selling at lightning speed, buyers were facing intense competition, and bidding wars were the norm. But the tides are turning. While some areas still favor

Partner Perspectives - Newsletter March 2025 Understanding Current Mortgage Rates and Their Impact on Potential Homebuyers As of 2025, mortgage rates remain a key factor in the homebuying process, influencing affordability and overall purchasing power. With 30-year fixed mortgage rates hovering arou

Headed Back into the Office? You May Decide to Move It’s no secret that remote work has surged over the last few years, giving many people the freedom to live and work from anywhere. But now, as more companies require employees to return to the office, many workers are rethinking where they live—and

What Could You Do with an Extra $50,000 or More? If you’ve owned your home for a few years, you could be sitting on a goldmine of home equity. But here’s the kicker—most homeowners either don’t know how to access it or make costly mistakes when they do! In this guide, I’ll break down the smartest wa

There’s no denying affordability is tough right now. But that doesn’t mean you must put your plans to buy a home on hold. If you’re willing to roll up your sleeves (or hire someone who will), buying a house that needs some work could open the door to homeownership. Here’s everything you need to know

Estate planning is often misunderstood as something only the wealthy need. In reality, it’s a crucial step for anyone who owns property, wants to protect their loved ones, and hopes to leave a lasting impact. Without a proper plan, your family could face legal complications, financial burdens, and u

What to Expect from the 2025 Housing Market: Key Insights for Buyers and Sellersby Bret Johnson, January 7, 2025The real estate market never stands still, and 2025 is shaping up to bring its own unique challenges and opportunities. Whether you're planning to buy your dream home or sell your current

Investor Offers vs. Traditional Sales: Choosing the Right Path for Your Phoenix Home Sale Selling your home is one of your most significant financial decisions. As a homeowner in the Phoenix Metro area, you’ve likely encountered investor offers alongside traditional buyers. But which option is bette

VIP Buyer Benefits: How Our System Simplifies Your Home Purchase Journey When it comes to buying a home in the Phoenix Metro area, the process can feel overwhelming. From finding the perfect property to navigating negotiations and paperwork, it’s easy to get lost in the shuffle. That’s where our VIP

10 Common Mistakes Phoenix Home Sellers Make (And How to Avoid Them) Selling your home is one of the most significant financial decisions you’ll make, and in the competitive Phoenix Metro real estate market, avoiding costly missteps is critical. Here are the 10 most common mistakes Phoenix home sell

How to Maximize Your Home’s Value Before Selling in the Phoenix Metro Area Selling a home in the Phoenix Metro area means competing in a fast-paced and dynamic real estate market. To ensure your home stands out and commands top dollar, you’ll want to make strategic upgrades and improvements that max