The Greater Phoenix market has seen meaningful shifts this fall, especially for first-time homebuyers searching under $400,000. With prices easing, mortgage rates dipping, and new loan-product conversations gaining attention, affordability is improving in ways we haven’t seen in years. As a REALTOR®

If you’ve been dreaming about owning a home but feel shut out by rising costs, strict lending rules, or a so-so credit score, you’re not imagining it; getting approved has been tough. The good news is that it’s starting to change. As a mortgage lender, I’m seeing fundamental, meaningful shifts in ho

If you hit pause on your home search over the last few years, you weren’t alone, and you weren’t wrong. The market was intense, competitive, and, for many buyers, overwhelming. But here’s the good news: that moment has passed. Today’s real estate landscape offers something buyers haven’t seen in yea

Across the country, there’s a noticeable divide in today’s housing market. In some areas, buyers are finally gaining leverage for the first time in years. In others, sellers still hold the upper hand. The difference? It all comes down to where you live, and how local inventory, pricing, and buyer de

You’ve been waiting for what feels like forever for mortgage rates to finally budge. And last week, they did, in a big way. On Friday, September 5th, the average 30-year fixed mortgage rate fell to the lowest level since October 2024. It was the biggest one-day decline in over a year. What Sparked t

For Sellers: Fewer Sales, But Brighter Prospects Ahead Sales dipped in May compared to last year, but this appears to be a temporary pullback caused by April’s market disruptions. Unexpected tariff announcements spooked markets and mortgage rates, resulting in reduced buyer activity for several week

A Tale of Two Housing Markets: What Today’s Shift Means for Buyers and Sellers For a while, it felt like sellers held all the cards. Homes were selling at lightning speed, buyers were facing intense competition, and bidding wars were the norm. But the tides are turning. While some areas still favor

Markets are a Mess, but it’s Business as Usual for Housing In a time when financial markets seem to spin with every headline, the housing market in Greater Phoenix is quietly holding steady. While stocks and bonds twist and turn on global negotiations, real estate is proving to be a steadier ship, e

House Hunting Just Got Easier: Why Now Is a Great Time to Start Your Search If you’ve been feeling stuck or frustrated by the slim pickings in the housing market over the past few years, here’s some welcome news: things are starting to shift. Inventory is on the rise, and that means you’ve got more

It’s a Buyer’s Market. Why Aren’t Prices Crashing?by Becky Trujillo | March 14, 2025 The Phoenix real estate market has officially entered a buyer’s market, yet home prices remain stable. While some may expect a price crash, the reality is more complex. Let’s dive into why home values are holding st

Partner Perspectives - Newsletter March 2025 Understanding Current Mortgage Rates and Their Impact on Potential Homebuyers As of 2025, mortgage rates remain a key factor in the homebuying process, influencing affordability and overall purchasing power. With 30-year fixed mortgage rates hovering arou

Headed Back into the Office? You May Decide to Move It’s no secret that remote work has surged over the last few years, giving many people the freedom to live and work from anywhere. But now, as more companies require employees to return to the office, many workers are rethinking where they live—and

What Could You Do with an Extra $50,000 or More? If you’ve owned your home for a few years, you could be sitting on a goldmine of home equity. But here’s the kicker—most homeowners either don’t know how to access it or make costly mistakes when they do! In this guide, I’ll break down the smartest wa

Debunking Housing Market Myths: What You Need to Know in 2025 The real estate market is constantly evolving, yet certain outdated narratives persist, causing confusion for buyers and sellers alike. Whether it's speculation about home values, mortgage rates, or buying opportunities, misinformation ca

There’s no denying affordability is tough right now. But that doesn’t mean you must put your plans to buy a home on hold. If you’re willing to roll up your sleeves (or hire someone who will), buying a house that needs some work could open the door to homeownership. Here’s everything you need to know

Estate planning is often misunderstood as something only the wealthy need. In reality, it’s a crucial step for anyone who owns property, wants to protect their loved ones, and hopes to leave a lasting impact. Without a proper plan, your family could face legal complications, financial burdens, and u

Unlocking Homeownership: Essential Tips for First-Time and Income-Restricted Buyers Partner Perspectives - Newsletter January 2025 By Adam Friedlander - District Lending Becoming a homeowner is a monumental milestone, but it can feel out of reach for first-time buyers or those with income restrictio

Home Prices Rose 4.7% ... Or Did They?By Bret Johnson Recent data suggests a nuanced picture of price trends in the ever-evolving housing market. December's numbers point to a 4.7% growth in the median sales price and a 6.7% rise in price per square foot, but is this truly reflective of market condi

Investor Offers vs. Traditional Sales: Choosing the Right Path for Your Phoenix Home Sale Selling your home is one of your most significant financial decisions. As a homeowner in the Phoenix Metro area, you’ve likely encountered investor offers alongside traditional buyers. But which option is bette

VIP Buyer Benefits: How Our System Simplifies Your Home Purchase Journey When it comes to buying a home in the Phoenix Metro area, the process can feel overwhelming. From finding the perfect property to navigating negotiations and paperwork, it’s easy to get lost in the shuffle. That’s where our VIP